12/28/2023 0 Comments Loopy loyalty costs![]() According to the International Monetary Fund, since 2010, SEA has averaged 4.6% GDP growth, compared to 0.7% in Japan, 0.8% in the EU, and 1.7% in the US.Īrgus Research forecasts 2022 revenues of $7 million and 2023 revenue of $30 million, primarily driven by Leflair and supported by Pushkart, Handycart, and other recently completed acquisitions. SEA economies are also growing at a faster-than-average rate. ![]() ![]() Vietnam, Indonesia, Philippines, Singapore, and Thailand all have young, rapidly-growing populations with a median age of 25-32, compared to an estimated 42 in China, a much more mature market. Second-quarter 2022 revenues of approximately $500,000 reflect the nascent stage of its platform rollout.Īrgus Research has a favourable view of SoPa’s target markets given its still limited e-commerce capabilities and strong projected growth. Argus Research believes that this open-loop loyalty program differentiates Society Pass from other regional competitors.Īs of August 2022, SoPa has amassed more than 3.3 million registered consumers and over 205,700 affiliated merchants and brands. They will also receive personalized promotions and discounts based on the company’s data capabilities and understanding of consumer shopping behaviour. Loyalty program members will be able to redeem points to make purchases directly from Society Pass or from affiliated merchants. ![]() SoPa plans to integrate these diverse businesses by attracting and retaining customers through a loyalty program called Society Points, which has entered beta testing and is expected to launch broadly in the beginning of 2023. SoPa’s business model is based upon acquiring smaller e-commerce companies with high growth potential at a relatively low cost and expanding its user base across a robust product and service ecosystem. ![]()
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